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Admitad tag for Google Tag Manager Server Side

There are two types of events that Admitad tag includes: PageView and Conversion.

  • Pageview event stores the Admitad EVENT URL parameter inside the Admitad cookie.
  • Conversion event sends a request with the specified conversion event data to Admitad postback URL.

How to use the Admitad tag:

Pageview - add the Admitad tag to the pageview event.

Conversion events

Open Source

Admitad Tag for GTM Server Side is developed and maintained by Stape Team under the Apache 2.0 license.