diff --git a/Podfile.lock b/Podfile.lock
index ea2fc39fa..17c623287 100644
--- a/Podfile.lock
+++ b/Podfile.lock
@@ -76,4 +76,4 @@ SPEC CHECKSUMS:
 
 PODFILE CHECKSUM: 3ac6b72b8e32e6b50d5524e6bbdc3864ec850fb0
 
-COCOAPODS: 1.10.0
+COCOAPODS: 1.10.1
diff --git a/PrebidMobile.xcodeproj/project.pbxproj b/PrebidMobile.xcodeproj/project.pbxproj
index 34feb3ae9..4676baace 100644
--- a/PrebidMobile.xcodeproj/project.pbxproj
+++ b/PrebidMobile.xcodeproj/project.pbxproj
@@ -1012,6 +1012,7 @@
 		FA29A3F0232255DF00F13F61 /* Debug */ = {
 			isa = XCBuildConfiguration;
 			buildSettings = {
+				BITCODE_GENERATION_MODE = marker;
 				CODE_SIGN_IDENTITY = "";
 				CODE_SIGN_STYLE = Automatic;
 				CONFIGURATION_BUILD_DIR = "$(BUILD_DIR)/$(CONFIGURATION)$(EFFECTIVE_PLATFORM_NAME)";
@@ -1036,6 +1037,7 @@
 		FA29A3F1232255DF00F13F61 /* Release */ = {
 			isa = XCBuildConfiguration;
 			buildSettings = {
+				BITCODE_GENERATION_MODE = marker;
 				CODE_SIGN_IDENTITY = "";
 				CODE_SIGN_STYLE = Automatic;
 				CONFIGURATION_BUILD_DIR = "$(BUILD_DIR)/$(CONFIGURATION)$(EFFECTIVE_PLATFORM_NAME)";
@@ -1060,6 +1062,7 @@
 		FAAA00C32322733E009DC7D6 /* Debug */ = {
 			isa = XCBuildConfiguration;
 			buildSettings = {
+				BITCODE_GENERATION_MODE = marker;
 				CODE_SIGN_IDENTITY = "";
 				CODE_SIGN_STYLE = Automatic;
 				CONFIGURATION_BUILD_DIR = "$(BUILD_DIR)/$(CONFIGURATION)$(EFFECTIVE_PLATFORM_NAME)";
@@ -1067,6 +1070,10 @@
 				DYLIB_COMPATIBILITY_VERSION = 1;
 				DYLIB_CURRENT_VERSION = 1;
 				DYLIB_INSTALL_NAME_BASE = "@rpath";
+				FRAMEWORK_SEARCH_PATHS = (
+					"$(inherited)",
+					"$(PROJECT_DIR)",
+				);
 				INSTALL_PATH = "$(LOCAL_LIBRARY_DIR)/Frameworks";
 				IPHONEOS_DEPLOYMENT_TARGET = 10.0;
 				LD_RUNPATH_SEARCH_PATHS = (
@@ -1084,6 +1091,7 @@
 		FAAA00C42322733E009DC7D6 /* Release */ = {
 			isa = XCBuildConfiguration;
 			buildSettings = {
+				BITCODE_GENERATION_MODE = marker;
 				CODE_SIGN_IDENTITY = "";
 				CODE_SIGN_STYLE = Automatic;
 				CONFIGURATION_BUILD_DIR = "$(BUILD_DIR)/$(CONFIGURATION)$(EFFECTIVE_PLATFORM_NAME)";
@@ -1091,6 +1099,10 @@
 				DYLIB_COMPATIBILITY_VERSION = 1;
 				DYLIB_CURRENT_VERSION = 1;
 				DYLIB_INSTALL_NAME_BASE = "@rpath";
+				FRAMEWORK_SEARCH_PATHS = (
+					"$(inherited)",
+					"$(PROJECT_DIR)",
+				);
 				INSTALL_PATH = "$(LOCAL_LIBRARY_DIR)/Frameworks";
 				IPHONEOS_DEPLOYMENT_TARGET = 10.0;
 				LD_RUNPATH_SEARCH_PATHS = (
diff --git a/scripts/buildPrebidMobile.sh b/scripts/buildPrebidMobile.sh
index d161a8cd7..82c5d5bf7 100755
--- a/scripts/buildPrebidMobile.sh
+++ b/scripts/buildPrebidMobile.sh
@@ -30,6 +30,8 @@ XCODE_BUILD_SIMULATOR_FILE_ABSOLUTE="$PWD/$XCODE_BUILD_DIR/Build/Products/Releas
 OUTPUT_DIR="$GENERATED_DIR_NAME/output"
 OUTPUT_DIR_ABSOLUTE="$PWD/$OUTPUT_DIR"
 
+BITCODE_FLAG="marker"
+
 # If remnants from a previous build exist, delete them.
 if [ -d "$GENERATED_DIR_NAME" ]; then
 rm -rf "$GENERATED_DIR_NAME"
@@ -38,6 +40,12 @@ fi
 mkdir -p "$LOG_DIR"
 touch "$LOG_FILE_FRAMEWORK"
 
+echo -n "Embed bitcode (y/n)?"
+read bitcodeAnswer
+if [ "$bitcodeAnswer" != "${bitcodeAnswer#[Yy]}" ] ;then
+    BITCODE_FLAG="bitcode"
+fi
+
 echo $PWD
 gem install cocoapods --user-install
 pod install --repo-update
@@ -60,10 +68,10 @@ do
 	# Build the framework for device and for simulator (using
 	# all needed architectures).
 	echo -e "\n${GREEN} - Building ${frameworkNames[$n]} for device${NC}"
-	xcodebuild -workspace PrebidMobile.xcworkspace -scheme "${schemes[$n]}" -configuration Release -arch arm64 only_active_arch=no defines_module=yes -sdk "iphoneos" -derivedDataPath $XCODE_BUILD_DIR > "$LOG_FILE_FRAMEWORK" 2>&1 || { echo -e "${RED}Error in build check log "$LOG_FILE_FRAMEWORK_ABSOLUTE"${NC}"; exit 1;}
+	xcodebuild -workspace PrebidMobile.xcworkspace -scheme "${schemes[$n]}" -configuration Release -arch arm64 only_active_arch=no defines_module=yes -sdk "iphoneos" -derivedDataPath $XCODE_BUILD_DIR BITCODE_GENERATION_MODE="$BITCODE_FLAG" > "$LOG_FILE_FRAMEWORK" 2>&1 || { echo -e "${RED}Error in build check log "$LOG_FILE_FRAMEWORK_ABSOLUTE"${NC}"; exit 1;}
 
 	echo -e "${GREEN} - Building ${frameworkNames[$n]} for simulator${NC}"
-	xcodebuild -workspace PrebidMobile.xcworkspace -scheme "${schemes[$n]}" -configuration Release -arch x86_64 only_active_arch=no defines_module=yes -sdk "iphonesimulator" -derivedDataPath $XCODE_BUILD_DIR > "$LOG_FILE_FRAMEWORK" 2>&1 || { echo -e "${RED}Error in build check log "$LOG_FILE_FRAMEWORK_ABSOLUTE"${NC}"; exit 1;}
+	xcodebuild -workspace PrebidMobile.xcworkspace -scheme "${schemes[$n]}" -configuration Release -arch x86_64 only_active_arch=no defines_module=yes -sdk "iphonesimulator" -derivedDataPath $XCODE_BUILD_DIR BITCODE_GENERATION_MODE="$BITCODE_FLAG" > "$LOG_FILE_FRAMEWORK" 2>&1 || { echo -e "${RED}Error in build check log "$LOG_FILE_FRAMEWORK_ABSOLUTE"${NC}"; exit 1;}
 
 	# Copy the device version of framework.
 	cp -r "$XCODE_BUILD_IPHONE_FILE_ABSOLUTE" "$OUTPUT_FILE_FRAMEWORK_ABSOLUTE"